I improved the overall quality of content on Montechema Firearms social media channels, and I increased the Montechema Firearms presence online and in the Boerne, Texas community.
I cleaned up the brands’ identity by making all business touch-points consistent, I increased online order sales, and drastically improved brand sentiment.
I worked through brand strategy with primary Salty & Sweet stakeholders to form a deep understanding of the business. I then applied this information to take the first steps towards building an inviting brand that appeals to their ideal audience. This resulted in increased brand awareness, and improved brand sentiment.