Our client wanted to legitimize her pet care business, and branding was the way to do it.
Branding, by definition is a practice in which a person or entity creates a name, design, or symbol that is easily identifiable. A brand helps to identify a product or company and distinguish it from other products or companies. Branding is such an important part of business because it's what makes a memorable impression on clients/consumers, and also lets them know what to expect from a company.
Our client had a small operation pet-sitting dogs and cats in their local town, but they wanted to take the next step to try and grow their business. My team and I assisted with creating a brand and company identity so that they could do just that.
IN SUMMARY, WE HELPED WITH
Branding and identity involve a lot of variables, including but not limited to assisting with the following:
We helped our client establish and articulate who they are,
we helped them to conceptualize and design renditions of a brand that would properly represent them.
JZB MEDIA worked with me to create a logo that perfectly illustrates my business; and me.